Press Releases
• GravityFree Acquires Barron Productions
• SKY Sotheby’s Picks Barron Productions To Manage Pay-Per-Click Campaign
• Flex Performing Arts Launches flexperformingarts.com
• BMK Architects Taps Barron Productions For Web Site Development
• Barron Productions Launches New Website for New Horizons Group!
• Barron Productions Creates New website for Jade Homes
• Local Internet Professional Attends Overture Workshop in Chicago
• Announcing The Creation of Barron Productions, An Internet Marketing Company
GravityFree Acquires Barron Productions
Sarasota, Florida – GravityFree, Sarasota’s high-profile Web Design Agency announced this week that they have acquired Barron Productions, a Sarasota Internet Marketing Firm.
GravityFree, who already offered search engine marketing and optimization services, is taking that aspect of their business to another tier by starting an Internet Marketing Division, headed by John Barron, President of Barron Productions.
GravityFree’s decision to acquire an Internet marketing company comes from them recognizing a growing need among their clients. Although their clients have successful marketing departments, many of them are running at full capacity, and managing the complexities of online marketing on their own is too much of an additional burden.
GravityFree was impressed with Barron Productions’ Internet marketing expertise and track record and realized an opportunity to help take their clients online marketing to another level. John Barron could see the extensive benefits in working with the kind of Web agency environment that GravityFree provided; the level of design, programming and client service skills that GravityFree is known for. Now with the two united, GravityFree can offer affordable, high-quality traffic and results to clients through online marketing tools and managed services, in a comprehensive way that makes it one stop shopping for its Web clients.
“Now, with GravityFree, I can focus solely on marketing websites and companies online at a time when competition online is growing fiercer and online marketing methods are becoming more abundant and diverse,” says Barron. “Having the support of GravityFree’s development team, I can keep up with and leverage the best tactics and tools out there.”
GravityFree has always worked from the results-driven philosophy and felt it was time to approach Internet marketing in a way that offers more to those clients who want an online marketing strategy, managed services and ongoing support of their online presence. “Because both firms understand good Web marketing practices and what an integral piece the marketing plays to the whole of a Web presence, it is a perfect fit and better completes the circle within the Web agency,” says Scott Heaps, GravityFree’s owner.
“GravityFree is an end-to-end Web agency. We’ve got all the pieces to offer the best in Web development, and now we’ve got the scaleable, managed services to enable our clients to stay at the top of their game…we are very excited,” says GravityFree’s Marketing Director, Jessica Moats.
About Barron Productions
In 2003, founder John Barron founded Barron Productions to provide Internet traffic management for businesses in local, national and international markets. Barron believes that the process of successful Internet traffic management comes from exploring and exploiting new and effective sources of quality traffic as well as constantly improving the online dialogue between a company and its market.
About GravityFree
GravityFree is an award-winning, Sarasota, Florida-based Web site developer with a diverse portfolio of over 10 years in Web site, e-Commerce and software development. GravityFree continues to perfect its acclaimed methodology, product offering, and respected professionalism to meet the strategic goals of its clients by offering end-to-end Web solutions. For more information about GravityFree, please visit them on the Web at www.gravityfree.com or call 941-927-7674.
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SKY Sotheby’s Picks Barron Productions To Manage Pay-Per-Click Campaign
Sarasota, FL – SKY Sotheby’s International Realty announced today that Barron Productions will be managing their Pay-Per-Click (PPC) marketing campaign. A PPC campaign allows an advertiser to place sponsored links on Google, Yahoo!, MSN, AOL and other major search engines. A campaign involves selecting keywords, bidding on ad position, writing listings, monitoring campaign efforts, and modifying campaigns to improve results.
“This will be the most sophisticated campaign that Barron Productions has ever managed,” says John Barron, owner of Barron Productions. “The marketing team at SKY is very aware of the power of internet marketing and understands the importance of maximizing their search engine presence.”
The campaign will help drive homebuyers and home sellers from search engines to the exact page that they are looking for within skysarasota.com. It will involve Google Adwords, Yahoo! Search Marketing, MSN adCenter, and Ask Sponsored Listings. There will be a campaign in place to help SKY, and smaller campaigns in place for SKY agents. The campaign will include local, national and international ads that help sustain SKY as the choice for luxury real estate in the area.
Flex Performing Arts Launches flexperformingarts.com
Sarasota, FL – Flex Performing Arts announced today that they have launched their website, www.flexperformingarts.com. Designed by Barron Productions, the site is an online brochure of their performing arts education company. The site features class and registration information, biographies of the instructors, information on their pre-school and after-school programs, and updated announcements.
Flex Performing Arts is one of the largest private performing arts education facilities in Florida with over 1,100 students. The company has been teaching dance since 1987. The company regularly receives regional awards for dance. It now also offers theatrical training through its DTV program.
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BMK Architects Taps Barron Productions For Web Site Development
Sarasota, FL – BMK Architects, formerly Barger + Dean Architects, Inc., announced today that Barron Productions will handle the development of a new website for their company. Established in 1977, BMK Architects is recognized across Florida for their work on projects in education, government, public facility, healthcare, theatre, historical renovation and master planning.
“BMK has made its mark on the Sarasota area as well as throughout the state,” says John Barron, owner of Barron Productions. “We look forward to creating a site that lives up to their reputation.”
Twice named “Design Professional of the Year” by the American Society of Professional Estimators, BMK has helped create or renovate such important local landmarks such as the FSU Center for the Performing Arts, the Sarasota Opera House, Sarasota Memorial Hospital Wellness Center, Booker High School, Sarasota Historic Courthouse and the City of Sarasota Federal Building. Back to top.
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Barron Productions Launches New Website for New Horizons Group!
Sarasota, FL – Barron Productions announced today the creation of www.newhorizonsgroup.com, the new website for New Horizons Group, a collection of companies with their headquarters in Sarasota. It is a multi-national corporation with offices in London and other strategic Florida locations. The company assists individuals, families and companies who want to relocate to the United States. They have also launched a new division, New Horizons Global Investments, which assists investors and developers with property ventures in the US. This is the largest content website (over 100 pages) that Barron Productions has ever created. “New Horizons Group is an impressive company with a clear mission and a high level of personal service,” says Barron. “Now they have a website that features all of their programs in one place.” There is a section for Relocation Visas, Business and Franchise Services, Real Estate, Foreign Exchange, Banking, Accountancy, Relocation Services and Investor Opportunities. The Investor Opportunities section features an interactive map that informs users about the different projects that are available for investment as well as downloadable ebrochures that give potential investors more information. Back to top.
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Barron Productions Creates New website for Jade Homes
Sarasota, FL – Barron Productions announced today the creation of www.jadehomes.com, the new website for Jade Homes, one of the area’s premier home builders. The website, which features a flash programming, a home gallery, and background about the builder, is the latest addition to Barron Productions’ portfolio.
“Jade is an established and reputable home builder,” says Barron. “They need a website that conveys the level of style and quality that exists in all their homes.”
Barron Productions worked with the art director for Jade, Sheila Sons of She Designs, to keep the look of Jade consistent with the rest of their advertising material. In the future, the website will show new models, update homebuyers about the latest news, and feature a flash tour of some of their models. Back to top.
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Local Internet Professional Attends Overture Workshop in Chicago
Sarasota, FL – John Barron, the founder and owner of Barron Productions, recently participated in workshop presented by Overture Services, Inc.™ Overture Services helps online advertisers place and manage sponsored ads on Yahoo!, MSN, Excite, and other search engines. The objectives of the seminar were to increase relevant keywords, develop better search listings, track results and bid more effectively. The one-day seminar took place in Chicago, IL. Other participants included web marketing professionals from larger companies like Siemens, web retailers, and advertising executives. “Pay-per-Click (PPC) advertising is highly underutilized by advertisers. Companies, large and small, can gain so much from its potential,” says Barron.
Overture Services, along with Google, are the largest online advertising service providers, covering over 95% of the online search market. Even though the seminar was sponsored by Overture Services, many of the basic principles work with both companies. In fact, much of the time was spent discussing how each service works differently and how you can make the most of those differences. Bids for sponsored ads can cost as low as $.10 and as high as $10.
“There will be over 265 million search engine inquiries in 2004 in the US alone,” continues Barron. “Only a fraction of the searches have sponsored ads. This means that even small companies can bid less than a dollar for sponsored ads that directly drive potential customers to their website. I have already begun to see the results of the information that I learned.”
Barron Productions offers PPC management to help companies increase traffic to their websites along with other internet marketing services. Back to top.
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Announcing The Creation of Barron Productions, An Internet Marketing Company
Sarasota, FL – John Barron, the founder and owner of Barron Productions, announced today that Barron Productions is open for business. Barron Productions is an internet marketing company that helps businesses use the internet to promote their products or services through ecommerce, web design, and emarketing.
“For over 10 years, I have been helping my clients and employers through the implementation of internet-based marketing solutions,” says Barron. “The internet still has so much untapped power for small- and medium-sized companies. I help them grow by offering effective and efficient ideas for utilizing this incredible power.”
eCommerce – Using stable shopping cart platforms, Barron Productions offers secure online web stores with rapid inventory control, pricing structures, assorted payment configurations, and shipping calculators. Some of the websites that the developers at Barron Productions have created include newsletters, special announcements and other up-to-date information that allows sellers to conduct an ongoing relationship with their potential and existing customers thereby increasing sales. Some current ecommerce clients: www.fairy-tales-inc.com, www.barondorr.com.
Web Design – The developers at Barron Productions have several years of experience creating award-winning websites that inspire, educate and attract customers. Barron Productions offers design services, content management solutions, and monthly web hosting. Some current web design clients: www.sarasotaschoolofmassagetherapy.edu, www.jpiphoto.com, www.eliteweilerpools.com, www.monicakennedy.tv.
eMarketing – The internet has come a long way in offering marketing solutions that a company of any size can use and that offer a high return on investment. Barron Productions helps clients utilize these programs such as pay-per-click management or email newsletters that connect with customers and clients quickly and efficiently. Some current emarketing clients: Acabo Recruiting Services, FairyTales, and Elite Weiler Pools. To learn more, visit www.barronproductions.net. Back to top.
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